Notes on consent, privacy law and the tech behind it.
Practical writing on consent management, GDPR and ePrivacy, tracking technology and building a privacy layer that loads in under 20ms.
- Marketing & Measurement
3 min read
Ideal Trigger Order in Google Tag Manager
Learn the ideal trigger order in Google Tag Manager to stay GDPR-compliant and still measure the first page view of new visitors.
- Marketing & Measurement
2 min read
Consent Mode v2: Advanced vs Basic
Basic or Advanced Consent Mode v2? Learn how the choice affects your GA4 data, conversion modeling and Google Ads bidding, fully GDPR-compliant.
Product5 min read
Install Consent Studio on Shopify
Install Consent Studio on Shopify without an app. Professional consent platform trusted by Kamera-Express and Jeans Centre. Quick Installation wizard.
- Columns
9 min read
Who owns your cookie banner?
ost cookie banners have no owner. Four questions that expose the gap between communications, privacy, IT and procurement, and how to close it.
- Marketing & Measurement
3 min read
What Is a Sovereign European CMP?
Hosting in Europe tells you where your data sits, not who controls it. What makes a CMP genuinely sovereign — and why it matters.
- Marketing & Measurement
3 min read
Why You Need a Google CMP Partner 2026
A Google CMP partner is a certified cookie banner provider. Discover 4 reasons why your GA4 data and Google Ads account depend on one in 2026.
- Marketing & Measurement
8 min read
OpenAI Pixel Consent Management Explained
OpenAI Pixel consent management explained: the default is consent granted, automatic advanced matching is on, and here is how to configure it correctly.
Get Started with the Full Consent Stack
Everything you need in one bundle. Consent Studio processes and stores consent data from EU visitors on infrastructure of European companies inside the EU (Scaleway, France; Bunny, Slovenia). Which tags send data afterwards, and where to, is up to you in Launcher.
Read the documentation
Our help center walks through every integration, plugin and template step by step, with screenshots. It is written and kept current by the people who build Consent Studio.