CCPA and CPRA Compliance

Privacy laws are becoming increasingly significant as consumers demand greater control over their personal information. The CCPA, which went into effect in January 2020, establishes rights for California residents to access, delete, and control their personal information held by businesses. The CPRA, which took effect in January 2023, enhances the CCPA by introducing additional rights.

Updated key requirements

Informing Consumers
Businesses must disclose what personal information is collected, how it’s used, and with whom it’s shared.
Providing Data Access and Deletion
Consumers can request to see their data, request corrections, or demand its deletion.
Allowing Opt-Out
Users must be able to opt out of the sale or sharing of their personal information.
Honoring Sensitive Data Preferences
Consumers can limit how sensitive information—such as race, health data, or precise geolocation—is processed.
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